In the AmCham International Leadership Interview Series, I authored in-depth interviews with prominent leaders in the transatlantic business community, sharing their insights on leadership, innovation, and industry trends to the broader Norwegian-American business community. Each feature was published on amcham.no and amplified by bespoke social media content, strategically crafted to extend the series’ reach and engage professionals on target platforms.
Featured interviews:
In close collaboration with member company partners and AmCham colleagues, I identified and engaged influential business leaders to feature in the interview series. I conducted each interview and then transcribed, edited, and refined the content in collaboration with the interviewees to ensure an authentic and compelling narrative. I designed each interview feature page on amcham.no using Elementor, incorporating photos, videos, and interactive content to vividly narrate each leader’s story. Following publication, I crafted custom social media posts for LinkedIn and other target platforms, strategically amplifying the series’ reach and impact across the Norwegian-American business community.